The 1951 Wheaties George Mikan is part of a multi-sport set of 6 athletes. Golf, football, baseball, and this one basketball panel are included in the series. When folded, the box dimensions would be 4" x 2 7/8". However, the most common way to find this issue is in unused and unfolded (flat) condition. Apparently there must have been a find of these unfolded boxes at some point because they are everywhere. People will sometimes cut the Mikan portrait off the box to have it graded, which is not it's original form and worthless in my opinion. Sometimes you'll see the panels graded and overpriced. However, if you just buy the simple, unfolded box in it's original form, you will usually get a great vintage basketball item at a reasonable price.
General Mills Inc.